The Follow Method is a 6 step strategy that we will adopt to help you create a following that you love and will love you in return.
By finding your unique business ‘why’, we will help you organise how to engage with your audience and in turn launch your own authentic system.
We will further focus on Return on Investment to help you identify necessary promotions required to drive your message and further work your accountability.
It is centred around the authentic connection and the importance of listening.
- FIND YOUR “WHY”
Your purpose, business vision and branding is key to how you move forward. It is your roadmap and the foundation of the FOLLOW method.
- ORGANISE YOUR ENGAGEMENT
Your engagement is predicated on how you engage, story-tell and most importantly, how you leverage your message. It is important to organise your engagement strategy before you get neck deep in systems.
- LAUNCH YOUR SYSTEMS
This is the most technical of all steps and it is imperative that you setup your hardware, software and marketing systems. Systems make your life easier and your business more efficient.
- LEAD YOUR ROI
It is so important to lead with how you are going to return your investment. Monetisation, funnel creation and product launches make up this step.
- OWN YOUR PROMOTIONS
Getting all your promotions in sequence and owning them is where your focus will be when your following is up and running. You focus on product creation, social media channels and creating an inner circle.
- WORK YOUR ACCOUNTABILITY
Community is key. In business, your backup plans should have backup plans. This step is important from the very beginning where you setup mastermind groups and coaching safety nets.